ABOUT USMeet the Team
VICE PRESIDENT & Membership executive
Shaina Zheng
B.Optom (UniMelb), OcTherapeutics, MBA, GAICD
Shaina Zheng is an optometrist, international speaker, and founder of Dry Eye Impact, an organisation dedicated to helping clinicians and practices elevate dry eye care through education, mentoring, and implementation-focused training.
As co-owner of Eyecare Plus Mermaid Beach, Shaina combines clinical expertise with a patient-centred approach, delivering personalised, evidence-based care using advanced treatments and technologies.
Having experienced dry eye herself, Shaina brings a deep sense of empathy to her work, recognising the significant impact dry eye disease can have on comfort, confidence, and quality of life. This insight drives her commitment to early intervention, education, and empowering both patients and clinicians to approach dry eye more proactively.
She regularly presents at national and international conferences, contributes to professional education within the optometry industry, and is the author of the book The Dry Eye Imperative, which explores a more meaningful and practical approach to dry eye care in everyday practice.
Her advocacy has been recognised through media appearances on 9 News and Sky News, and she was named a finalist in the 2026 Women in Industry Awards. Through her clinical work, leadership, and education, Shaina is committed to raising the standard of dry eye care and driving meaningful change within the profession.
To learn more about how Shaina can support your dry eye implementation journey visit www.dryeyeimpact.com.au
LOCATION
PARTNER WITH US